PHP, UI/UX, Laravel, HTML
For Oribe, we developed an integrated online store as an extension of the Francek platform, dedicated to selling premium hair care products. Oribe is an international luxury brand, and the platform was built to reflect its high-end positioning and the standards of the German market.
The shop was developed as a classic eCommerce solution, optimized for product presentation, intuitive navigation, and conversion, while being perfectly integrated into the existing Francek ecosystem. The solution supports online sales in a scalable way, adapted to the requirements and behavior of consumers in the German market.
The result is a robust online store, aligned to German market standards, supporting the premium positioning of the Oribe brand.
The platform contributes to increasing the visibility of the Oribe brand on the local market and expanding sales channels, but at the same time, the solution directly supports the increase in sales for Francek, both online and in the network of salons.
The store becomes a strategic distribution channel, integrated into a scalable digital ecosystem.
